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Community Corner

Breast Cancer's Big-time Fundraisers

National, grassroots organizations generate millions for breast cancer research and awareness.

When it comes to fund-raising efforts for breast cancer causes, it’s the passion, the sisterhood, the tireless efforts and the pink tidal wave that seems to push millions of volunteers into action.

There’s the American Cancer Society’s Making Strides Against Breast Cancer, which has raised about $400 million and has about seven million walkers in its events.

There’s the Susan G. Komen For the Cure® and Race for the Cure® events, which include more than 140 foot races and 1.6 million participants on four continents.

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There’s the Avon Foundation for Women, with the Avon Breast Cancer Crusade, which has raised $700 million for education, research, screening, diagnostics and access to treatment.

There’s the National Breast Cancer Foundation, which was founded by Janelle Hail 30 years ago. Diagnosed with breast cancer in her early 30s, Hail had a mastectomy at 34. There was not nearly as much information available then. “Every word beyond, ‘You have breast cancer,’ was a blur,” she said.

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Hail had three young sons, and she was terrified.

She later fulfilled her dream of helping others – in millions of ways. Donations to the NBCF’s Pink Ribbon Challenge go to programs that benefit women: namely free mammograms at hospitals, clinics, missions and mobile clinics.

Radio listeners participate in the Pink Ribbon Challenge by going to their station’s website during October and clicking on the pink ribbon to give to the cause.

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